About

What you'll learn

Learn what professional bettors and syndicates know about pricing, execution, and how durable betting edges are actually built over time.
Become a sharper bettor by working through the full learning path, from foundations and bankroll discipline to advanced modeling and market analysis.
Connect with a professional network of students, alumni, faculty, industry leaders, and legendary sports bettors inside the Analytics.Bet ecosystem.
Gain access to live events, office hours, career opportunities, proprietary code, data, tools, and the opportunity to contribute to Analytics.Bet publications.

Skills you'll gain

Fundamentals
Quantitative Modeling
Data Engineering
Professional Network

Details to know

The Master of Sports Betting is the complete Analytics.Bet pathway for bettors who want immediate access to the full curriculum rather than enrolling course by course. It combines the fundamentals, the scientific framework for market analysis, the probabilistic and Bayesian modeling track, and the technical data-engineering track into one package. Students move from core betting literacy to advanced quantitative reasoning and scalable operational systems, all under one program.

Curriculum

Watch the program overview, then explore the full course bundle below. The Master of Sports Betting gives you immediate access to the complete Analytics.Bet curriculum for serious bettors.

Foundations of Sports Betting

Eight lectures covering the fundamental concepts, tools, and techniques needed to build, protect, and grow a sports betting bankroll with a repeatable process.

Lecture 1: Introduction

Success in sports betting: information, execution, and modeling.

Lecture 2: Fundamental Concepts

The basics of sports betting: the ethics of sports betting, where to bet, common bet types, angles, edges, and strategies, along with American, Decimal, and Fractional odds and how to convert between them.

Lecture 3: Beating the Odds

Probability and its application in sports betting: break-even probability, vig, overround, implied probability, synthetic vig, synthetic overround, expected value, and edge.

Lecture 4: Promos and Bonuses

How to evaluate and effectively take advantage of sportsbook promotions and bonuses, including deposit bonuses, free bets, bonus money, risk-free bets, and related opportunities.

Lecture 5: Arbitrage

The key elements of arbitrage: identifying arbitrage opportunities, sizing bets correctly, working across multi-way outcomes, and practicing execution through examples and exercises.

Lecture 6: Bankroll Management

Essential components of bankroll management: accurate record-keeping, betting within your bankroll, avoiding overbetting, optimal bet sizing, the Kelly criterion, and the practical judgment needed to apply them.

Lecture 7: Middling

How to determine the value of points: middling for spreads and totals, empirical data analysis, half-middling, and practical considerations when deciding whether a middle is worth pursuing.

Lecture 8: Parting Thoughts

A review of key concepts and how they connect to the bundled suite of tools, including odds conversion, promos and bonuses, line shopping, middling, and future tools for continued education. Participants receive permanent access to these resources.

Science of Sports Betting

A two-part curriculum that moves from top-down market reasoning into bottom-up modeling, giving students both executional edge and quantitative depth.

Part 1: Bet Basics

Critical betting concepts, including bet types such as moneyline, spread, and total; odds formats including American, decimal, and fractional; conversion between odds formats; vig, overround, break-even probability, arbitrage and middles, synthetic hold and vig, practical rules of thumb, and the supporting Excel tools used for odds conversion, break-even probability, vig, and arbitrage.

Part 1: The Logic of the Book

Understanding sports betting markets through reverse engineering of market lines, alternative lines, and systematic market analysis; an NBA alternative-lines case study; empirical distributions, statistical assumptions, random variables, expected value, edge, variance, Gaussian methods, exploratory data analysis, and an introduction to NHL historical odds work in R.

Part 1: Backtesting

Different approaches to profitable sports betting, including top-down, bottom-up, and hybrid workflows; inter-book mispricings, line grinding, market coherence, steam chasing, and methods of evaluation such as naive backtesting, coherent backtesting, shrinkage, closing line value, z-scores, goodness-of-fit testing, and practical caveats.

Part 1: Market Efficiency

Regression, residuals, market resistance, market support, parimutuel versus fixed odds, fractional odds, and the definition and empirical justification of closing line value, with real-data demonstrations showing how CLV and expected value interact in practice.

Part 1: Closing Line Value and Middling

Closing line value for spreads and totals, derivation and use of CLV calculations, alternative-line approaches, partial markets, teasers, historical empirical and Gaussian approaches, and the theory and practical execution of middling across NBA, NFL, and NHL markets.

Part 1: Bankroll Management and Hedging

Record keeping, additive versus multiplicative dynamics, growth-rate maximization, loss aversion, prospect theory, overbetting, the Kelly criterion, the components of an edge, and the relationship between arbitrage, Kelly sizing, and real-time hedging.

Part 1: Guest Lecture

A guest session with "JM," a renowned sports bettor and market maker leading a dynamic licensed Maltese syndicate focused on U.S. sports trading, offering perspective on how advanced betting ideas operate in live professional environments.

Part 2: Bottom-Up Modeling

A review of the top-down approach before introducing bottom-up and hybrid modeling, including data acquisition and quality control, file management, variables, distributions, logistic regression, deep learning, model life cycle, backtests, and the transition from exploratory work to structured model development.

Part 2: Model Evaluation

Best practices and common pitfalls in model evaluation, including coherence checks, market checks, residual analysis, flat versus Kelly betting, in-sample and out-of-sample testing, variable development, weighting schemes, and the practical differences between backtesting and live betting.

Part 2: Shrinkage

Shrinkage from both theoretical and applied perspectives: calibration, model refinement, loss functions, regression shrinkage, evaluation metrics, variable selection, model assumptions, and how shrinkage helps refine probabilities, totals, and live-betting execution.

Part 2: Advanced Kelly

A deeper study of optimal betting and Kelly sizing, including fractional Kelly, multiple-outcome Kelly, parlays, correlated outcomes, growth-rate comparisons, expected value under different correlation structures, and practical sizing considerations in sportsbook and parimutuel settings.

Part 2: Non-Gaussian Modeling

Modeling beyond Gaussian assumptions, including binary outcomes, logistic regression, shrinkage for probabilities and moneylines, player and team relative-ability models, binomial and Poisson frameworks, generalized linear models, hybrid modeling, and robustness checks.

Part 2: Case Studies

Four in-depth case studies showing real applications of course concepts in profitable betting, with examples drawn from NFL, NBA, NHL, and MLB markets and covering hybrid modeling, uncertainty pricing, distributional assumptions, and reverse engineering of model parameters.

Part 2: Guest Lecture

A guest lecture by Dr. William T. Ziemba, Alumni Professor (Emeritus) of Financial Modeling and Stochastic Optimization at the Sauder School of Business, University of British Columbia, and the author of several of the most influential books on gambling and betting theory.

Art of Sports Betting Analytics

A two-part curriculum that builds probabilistic intuition first and then extends it into Bayesian methods, model uncertainty, and applied betting case studies.

Part 1: Bayesian Sports Betting

Hidden generators, process variance, and parameter variance, introducing the probabilistic foundations needed to think clearly about betting outcomes and model uncertainty.

Part 1: Methods for Small Data

Review of the hidden generator, Bayesian inference, prediction updating, skill versus performance, outcome as unobservable plus measurables plus noise, a basketball in-game totals case study, priors, market information, market efficiency, modeling objectives, distribution of points by quarter, simplicity versus accuracy tradeoff, extrapolation, credibility of new information, correlation, and the fundamental question of inference.

Part 1: The Ballast Model

Review of the credibility scale, examples of high and low credibility in sports, credibility and outcome biases, posteriors, the Ballast model, judgment balance prompt, automatic credibility adjustment, model fitting, data-driven selection, an NBA historical example, numerical optimization, objective functions, squared versus absolute errors, Solver, model error, overfitting, backtesting considerations, outliers, and sensitivity analysis.

Part 1: Probability Distributions

Model evaluation, positive expected value, advantage betting, definitions, event space, probability, summary statistics, indicator variables, information compression, distribution functions, the Normal curve, discrete versus continuous distributions, mass and cumulative functions, and examples including uniform, binomial, Poisson, Normal, discrete Normal, Gamma, and Beta distributions.

Part 1: Fitting Parameters

Review of distributions through domains, parameters, shapes, and fitting methods; matching averages and standard deviations; imputing from market odds; a golf example; solving for parameter values; joint probabilities and distributions; empirical distributions; strength-of-schedule style course comparisons; NHL and NBA examples; American-to-decimal conversion; and best-fit optimization.

Part 1: Maximum Likelihood Estimation

Review of fitting parameters, maximum likelihood estimation, an NHL example, vanishing floating-point computations, logarithms and exponentials, log-likelihood, mass and density functions, unconstrained maximization with Solver, the relationship with regression, generalized linear models, transformations, an NHL Poisson example, model error, black swans, antifragility, and practical issues such as line shading, early foul trouble, overtime, and hot-hand expectation effects.

Part 1: Bayes Theorem

Conditional probability, the law of total probability, Bayes theorem, conditional versus unconditional likelihood, priors, posteriors, correlated parlays, prior and posterior distributions, a sharpness-detection example, an NFL quarterback passing-ability example, expected points added per dropback, sums of normally distributed variables, and the homework bridge into the Bayesian Methods portion of the program.

Part 2: Parameter Uncertainty

Review of the homework from Course 1, law of total probability, prior and posterior probability, conditional probability, Bayes theorem, an NFL season win totals case study, epistemology, process or aleatory uncertainty, parameter or epistemic uncertainty, Bayesian inference, the hidden generator, overdispersion, Binomial distribution, latent variables, mixed models, noise versus signal, hyperparameters, prior and posterior distributions, and Bayesian updating.

Part 2: Conjugate Priors

Review of latent variables and mixed models, posterior distribution issues, conjugate priors, prior and posterior hyperparameters, Normal-Normal mixtures, model learning speed, the Beta prior, distribution calibration assumptions, the relationship between the ballast model and mixed models, Binomial-Beta and Beta-Binomial structures, Poisson-Gamma and Negative Binomial models, and Gamma-Gamma and Compound Gamma formulations.

Part 2: Fitting Hyperparameters

Maximum likelihood with discrete and continuous distributions, an NFL quarterback ratings case study with latent variables and hyperparameters, an NCAA basketball case study with a Binomial-Beta mixed model, properly weighting prior-year win percentages, and practical model issues such as away-home dependence, strength of schedule, margin of victory, and recency.

Part 2: Guest Lecture

Rufus Peabody is widely regarded as one of the world's top professional bettors. He is a co-founder of Massey-Peabody Analytics and of Unabated.com, and is co-host of the Bet the Process podcast.

Part 2: Power Rankings

Pairwise comparison models, Bradley-Terry, double Beta distributions, NFL Bayesian power rankings, and the refinements needed to make ranking systems more stable, interpretable, and useful in real betting analysis.

Part 2: Conjugate Generalized Linear Models

Review of generalized linear models, an introduction to conjugate GLMs, applications to NFL and other sports, and the challenges of working with dynamic covariates in realistic betting environments.

Data Management & Engineering for Sports Betting

A two-part curriculum that teaches you how to collect, structure, transform, and operationalize data so your betting workflows become scalable, automated, and production-ready.

Part 1: Data Acquisition

Methods of data acquisition including manual collection, scraping, APIs, and historical datasets. Includes an NFL beat-the-spread example, Google Sheets `IMPORTHTML` and `QUERY`, Microsoft Excel web imports and `XLOOKUP`, and data-validation practices for betting workflows.

Part 1: Scraping

An NBA data example and an introduction to Python, including installation, terminal basics, Jupyter notebooks, modules, variables, lists, and dictionaries, along with HTTP requests and practical spreadsheet shortcuts such as Flash Fill in Excel.

Part 1: Data Extraction

Parsing CSV, XML, JSON, and HTML sources with tools such as BeautifulSoup and regular expressions, while addressing common data-cleansing issues during ingestion.

Part 1: Data Management

File management, cloud versus local storage, files versus databases, Postgres and pgAdmin, database types, schemas, primary keys, indexes, SQL, queries, joins, views, extracting from databases, exporting to CSV, connecting to Excel, SQL libraries for Python, building NBA box-score databases, reparsing, and the challenges of play-by-play database construction.

Part 1: Data Transformation

Populating databases, data visualization, exploratory data analysis, common data-cleaning issues, outlier detection, and indexing across different data sources.

Part 1: Case Study

A golf data case study covering scraping, parsing, database loading, management, transformation, and downstream analysis in a practical end-to-end workflow.

Part 2: Building a Robust, Reliable, Scalable Operation

Production versus staging versus development environments, GitHub workflows, unit tests, docstrings, comments, and the engineering discipline needed for maintainable betting systems.

Part 2: Automation and First Steps Toward Scaling

Batch processing, caching, storage considerations, naming conventions, and cron-based scheduling for repeatable and scalable sports betting workflows.

Part 2: Data Professionalism

JavaScript and password-protected sites, Selenium, and the professional habits needed to automate responsibly while working with brittle or access-controlled data sources.

Part 2: Data Collection Bots I

Building a line-shopping tool and comparison tool as a practical introduction to collection bots that pull, normalize, and compare sportsbook information.

Part 2: Data Collection Bots II

APIs, GET and POST requests, authentication and permissions, tracking systems, big red shutdown buttons, circuit breakers, and the relationship between betting automation and high-frequency equity or crypto trading systems.

Part 2: Guest lecture by Captain Jack Andrews

An end-to-end case study combining APIs and exchange-trading style execution, showing how engineering discipline and automation come together in real-world betting infrastructure.

Instructors

Learn From People Who Actually Beat the Market
Harry Crane

Harry Crane

Professor of Statistics · Quantitative Betting Expert · Industry Leader

Associate Professor and Chancellor's Excellence Scholar in Statistics, Co-Director of the Graduate Program in Statistics, Member, CFTC Innovation Advisory Committee, Board Member, American Bettors' Voice, Advisor, Prediction Markets Research Consortium and Affiliated Faculty in the Graduate Program in Philosophy at Rutgers University.

He is currently Fellow at the London Mathematical Laboratory, and has previously held positions as a Visiting Scholar in Mathematics at UC Berkeley, Research Associate at the RAND Corporation, and Research Fellow at the Foreign Policy Research Institute. He is also a co-founder of Researchers.One, a platform for scholarly publication and initiative for intellectual reform.

Harry received his PhD in Statistics from the University of Chicago and BA in Mathematics, Economics and Actuarial Science from the University of Pennsylvania.

He has profitably applied statistical and other techniques to successful sports betting and other advantage gambling opportunities and has discussed these experiences on the Business of Betting podcast, the Pinnacle podcast, the Political Trade Podcast, the Artful Trader, Old Bull TV, and other media outlets.

He is the author of Probabilistic Foundations of Statistical Network Analysis.

Philip Maymin

Philip Maymin

Professor of Analytics · Quantitative Researcher · Industry Executive

Professor of analytics and the director of the Master of Science in Business Analytics program at the Fairfield University Dolan School of Business where among other things he teaches both an undergraduate sports analytics course and a graduate sports analytics course. He is the founding managing editor of Algorithmic Finance and the co-founder and co-editor-in-chief of the Journal of Sports Analytics. He is the Chief Technology Officer and Chief Operating Officer for Swipe.bet, an Insight Partner with Essentia Analytics, an advisor to Athletes Unlimited, and an affiliate of the Langer Mindfulness Institute, and has been an analytics consultant with several NBA teams.

He holds a PhD in Finance from the University of Chicago, a Master's in Applied Mathematics from Harvard University, and a Bachelor's in Computer Science from Harvard University. He also holds a J.D. and is an attorney-at-law admitted to practice in California. He has been a portfolio manager at Long-Term Capital Management, Ellington Management Group, and his own hedge fund.

He was awarded a Wolfram Innovator Award in 2015. He has won numerous coding challenges and hackathons. He was named one of the Top 50 Data and Analytics Professionals in the US and Canada in 2018. He is the only person to have won both the Grand Prize for Best Research Paper (2018) and the Hackathon (2020) at the MIT Sloan Sports Analytics Conference.

He is the author of Financial Hacking.

Matt Buchalter

Matt Buchalter

Quantitative Analyst · Bayesian Specialist · Professional Bettor

The owner of Plus EV Sports Analytics, which offers consulting and education to bettors of all skill levels. Matt holds a Bachelor of Mathematics degree from the University of Waterloo, where he was awarded the Samuel Eckler Medal for highest academic standing in his graduating class. Trained as an actuary, he has spent his spare time applying quantitative methods to sports betting for the past 12 years. He has had success in the Canadian sports lotteries (which Wikipedia wrongly claims are unbeatable), North American horse racing and various prop betting markets in major American sports.

He has been a guest on several leading podcasts in the betting space, and he has written articles for Pinnacle Sports and more recently for his own blog where his articles have been recommended by some of the world's leading professional bettors. Matt has achieved worldwide acclaim in the field of sports betting analytics with specialized expertise in Bayesian analysis, applied probability, optimal bet sizing, betting market dynamics and evaluation of betting results. His teaching style blends academic theory and real-world practice while keeping the atmosphere casual and fun.

Guest Lecturers

Dr. William T. Ziemba

Dr. William T. Ziemba (1941-2022)

Professor Emeritus · Financial Modeling Expert · Kelly Criterion Authority

He was the Alumni Professor (Emeritus) of Financial Modeling and Stochastic Optimization at the Sauder School of Business, University of British Columbia, where he taught from 1968–2006. He earned his PhD from the University of California, Berkeley, and served as Distinguished Visiting Research Associate at the Systemic Risk Centre, London School of Economics.

He is the author of numerous influential works, including Handbook of Investments: Sports and Lottery Betting Markets (with Donald Hausch), The Kelly Capital Growth Investment Criterion (with Edward Thorp and Leonard MacLean), and the memoir Adventures of a Modern Renaissance Academic in Gambling and Investing.

With Hausch, he co-authored the seminal Beat the Racetrack, later revised as Dr. Z's Beat the Racetrack, as well as Betting at the Racetrack, extending efficient market analysis to exotic wagers. He was also revising the latter into Exotic Betting at the Racetrack to cover Pick 3, 4, 5, and 6 betting strategies.

Rufus Peabody

Rufus Peabody

Professional Sports Bettor · Quantitative Analyst · Yale Economist

Widely regarded as one of the world's top professional bettors. He is a co-founder of Massey-Peabody Analytics and of Unabated.com, and is co-host of the Bet the Process podcast. Previously he was ESPN's predictive analytics expert and a statistical analyst for Las Vegas Sports Consultants. He has a B.A. in Economics from Yale University where he wrote his senior thesis on inefficiencies in the MLB betting markets. He has been a panelist at the MIT Sloan Sports Analytics Conference and a speaker at numerous other global outlets and has been featured in numerous national publications including USA Today, the Washington Post, Sports Illustrated, ESPN, Sporting News, and the Wall Street Journal, which has also published his NFL and college football ratings for over a decade.

What Our Students Say

Real feedback from bettors who apply analytics in real markets.
The class exceeded my expectations! 10/10 would recommend to others. Outside of arbing, my knowledge on sports betting, prior to this class, was minimal. For the novice, this class is exactly what I was looking for. I come from other advantage play worlds so I signed up looking to add more tools to the toolkit. One aspect about the class I really enjoy is the level of detail you guys dive into by taking the time to prove concepts. A lot of “ah ha” moments. Overall the course has been invaluable. Thanks for putting this together!!
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Caveman Sam
The course was awesome!! Harry and Philip did a great job of laying the foundations while simultaneously providing value to more experienced bettors with advanced topics and guests. My motivation for taking the course came down to my interest in forecasting and markets in general. I think the lessons here are broadly applicable and will help me in my explorations on where to focus my time and energy on my next big project. I think regardless of whether or not I get into betting more seriously, my investment in your course is worth it. On the one hand I may decide betting is not for me and understand better my reasons why and save myself a TON of time and money. On the other hand, I may be able to legitimately find an edge in betting (or other markets perhaps) and make some profits. If anything I'm learning that the true edges are hard to find (and maintain)!
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Aaron Green
Very much enjoyed the course, a highlight being the multitude of case studies which began from lecture 1
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Trent S.
Enjoyed the course - given me a lot of food for thought and opened my eyes to some different approaches to things too. I like the dynamic between Harry and Philip presenting the course, and if it weren't for the late night start/finish for me in the UK I might contribute more but it's fast-paced enough that there's plenty to digest too.
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Michelangelo Whitson
It’s been great. It’s really opened my mind about betting. I found it very amazing how the probability is associated with every aspect of the odds. The way to back test a model is also very valuable. And of course the guest lecture was amazing.
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Aldo Salomon
It’s been great—learned a ton of useful things so far and have some ideas marinating as a direct result of the instruction.
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Alec R.
I really enjoyed the class. I thought you guys did a good balance of beginner to more advanced concepts. Personally, it helped me formalize some of the concepts I've been using but didn't know the official theory behind. I can see potential partnership opportunities for sets of students. One of my friends was in the class and we didn't know it until I mentioned on Twitter that I enjoyed the class.
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Tony Z.
This is extremely pertinent info and I am really grateful you decided to host the course.
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Brian Koral

Frequently Asked Questions

Answers to common questions about course access, learning flow, and how Analytics.Bet training works in practice.

What We Teach

Our curriculum spans the full spectrum of sports betting mastery - from foundational bankroll-building techniques that require nothing more than basic arithmetic, to advanced regression, machine learning, closing line value, arbitrage, hedging, backtesting, and automated execution. All courses include code, data, and instructor-built tools, with lifetime access.

What You Get

Members join a professional network of students, alumni, faculty, industry leaders, and legendary sports bettors. It opens up career opportunities, and eligibility to contribute to the Analytics.Bet blog and the Journal of Sports Betting.

Our Standard

We do not sell picks or promises. We teach process - the same process professionals use to maintain an edge over time. If you are ready to bet smarter, you are in the right place.

What makes Analytics.Bet different from other betting education sites?

Analytics.Bet is built around decision-making, modeling, and repeatable process rather than hype. Students learn how to price markets, evaluate risk, track performance, and build evidence-based betting systems instead of following tip sheets.

Will this guarantee profits?

No course can guarantee profits, and any honest sports betting education platform should say that clearly. What we provide is a professional framework for improving your edge, reducing avoidable mistakes, and making better long-term betting decisions.

Are these courses beginner-friendly if I am new to betting analytics?

Yes. The curriculum is designed so motivated beginners can start with foundational concepts like probability, bankroll management, and market mechanics before moving into advanced modeling, automation, and quantitative strategy.

Do I need to know coding or advanced math before enrolling?

No. Some advanced lessons use code, data, and more technical methods, but the learning path starts with practical concepts that do not require programming. As you progress, the platform helps you build the analytical skills needed for more sophisticated work.

Who are the courses best suited for?

These courses are best for serious sports bettors, analysts, aspiring quants, and operators who want to move from intuition to structured decision-making. They are especially valuable for people who care about market efficiency, model validation, and long-term expected value.